Mercedes Benz Connected Car App

Daimler, the makers of Mercedes-Benz, gave our team a tight timeframe and a lofty goal - reimagine the car and driver experience. Our goal: combine a human-centered approach to software development and leverage the latest technology to develop Mercedes’ first-ever connected car experience. Design what the mobile/car transition looked like in a connected world. Build improvements as the car technology improved, such as AI powered predictive routing.

Mercedes

The Problem

Daimler didn’t have software that took advantage of the progressively expanding car capabilities. Their questions, How might we better understand the car driver experience? How might we leverage the latest car and consumer technologies to improve it?

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Project Scope

With the app, drivers could locate their car and remotely lock from anywhere. They could view diagnostics such as gas level and tire pressure and be alerted to issues. The app also integrated with the car's head unit, enhancing in-car navigation capabilities.

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Outcomes

The app launched at the revered International Motor Show and became available to German MB owners. We continued to design and develop improvements, now with usage data, while helping establish Daimler’s internal product team and practices.